How to shoot? It is the fundamental question one needs to know before going for this profession. The art to use a camera is essential in this regard.
Lifestyle product photography is a section in the whole photography world. Lifestyle product photography is the base where one shoots a photo of an assigned model with the product. The purpose of this form of photography is to convey the message of the particular product to the audience out there. But it is suggested to always go for smart work rather than hard work. Therefore let’s discuss some tips to ti improvise the lifestyle product photography-
How To Shoot With Correct Demonstration About The Product?
Never forget about the product value. What is the purpose of the product.?Which age group or gender is associated with the product? These questions are enough to make one figure out the tactics to shoot.
For instance, if you are shooting a particular brand of sunscreen. Try showing the product besides a beach or a poolside. One may wonder why? It is because people use this product, i.e., the sunscreen mostly while they are at the beach or by the poolside.
The aptest situation will be to shoot a model beside a pool or a beach. The direction of this photoshoot should be the model applying the body lotion on her body or face.
If this concept comes very simple, then think of a still life image. This concept is sure to make the audience feel of being outdoors. Try the placement of the sunscreen tube or bottle on a colorful towel or an on the sand. One can also think of showcasing the bottle peeping out of the beach bag.
A variety of ways are there which one can incorporate in their shooting assignments. Be innovative along with creative. Try bringing out new ideas which will be unique to the audience out there.
How To Use Appropriate Props?
One needs to think of taking the apt prop to make the lifestyle product photography appropriate. Let us then consider the sunscreen photo shoot as an example. The bottle is not the prop. But a towel or the beach bag. One must think of incorporating a relatable prop to go brilliantly with the product which the photographer is showcasing.
But one must also look out for not incorporating too many props onto the shoot. That will hinder the essence of the photoshoot. One must maintain prop connectivity with the item which one is showcasing.
Keep about 3-4 items as props. Never consider going above this quantity of accessories. The much you involve, the more is the chance of getting the photoshoot hampered. Not only it will inhibit the shoot, but it will also reduce the value of the showcased product.
Always make sure to keep your lense fixed on the brand which you are showcasing. Otherwise, people will find it irritating to look out for it.
How To Shoot With Proper Lighting?
Lighting is an essential key to good photography. One must set the light to enhance the product value, moreover, it increases the impact of the product on the audience. Light can behave differently with different items. The photographer needs to pay attention to this level. A window is the best option to handle the shooting schedule. Other than window an open space is an ideal choice for lifestyle product photography.